Hole new world: golf course managers need to take a swing at creating an enjoyable experience for golfers with disabilities
On July 26, 1990, the Americans with Disabilities Act (ADA) was signed into law. It established guidelines that prohibited discrimination against individuals with disabilities in the areas of employment, public services and transportation, public accommodations, and telecommunication services. Summarizing several key points addressed:
* Title I–Specifically deals with employment guidelines pertaining to discrimination against individuals.
* Title II–Establishes guidelines that prohibit discrimination against individuals with disabilities by state or local governments. Golf facilities owned by municipalities should become familiar with this section.
* Title III–Bans discrimination against individuals with disabilities in the access of goods, services and in the use and enjoyment of facilities where the public is invited. Privately owned golf facilities that do not allow public play may still need to comply with this segment if their facilities are open to the public for weddings, receptions, spectators, nonmember outings, etc.
The first step in attracting and retaining golfers with disabilities is to accommodate their desire to play golf by making facilities easily accessible.
The Parking Lot–For individuals needing the assistance of a mobility device such as a wheelchair, scooter or crutches, bringing golf clubs and equipment onto the facility often presents additional challenges. By offering accessible parking spaces close to the “Bag Drop” area, golf shop, locker room or practice facility, individuals who use mobility devices will have the convenience of having to only make one stop.
Lonny Zimmerman, superintendent of Adaptive Recreation for Las Vegas, Nev., adds, “Many golf courses do not allow golf cars in the parking lot. As a result, golfers with disabilities have to enter facilities using their wheelchairs. The challenge then becomes finding a safe location to store the wheelchair [which can cost as much as $5,000] while they play golf.”
The Golf Shop–Golfers with disabilities only become “handicapped” when obstacles and space constraints prevent accessibility. Zimmerman states, “Golf shops should have aisles that are 36 inches-wide allowing access to all merchandise, and displays should be low enough so that an individual using a wheelchair can access the top shelf. This prevents the necessity of having to ask for help to get a product. The height of the front counter should also be taken into consideration, building it low enough to allow individuals in wheelchairs to conduct transactions on it. Golf facility owners, operators and staff need to be sensitive to the challenges that individuals with disabilities face.”
The Practice Facility–”There needs to be a realization in the golf industry that many individuals with disabilities cannot physically play 18 holes of golf,” says celebrity trick shot artist Dennis Walters. “But that’s not to say that they cannot enjoy golf. Playing a full round of golf may be tough, but many golfers with disabilities enjoy hitting golf balls at the practice facility, followed by a couple holes of golf.”
An accident 30 years ago left Walters paralyzed from the waist down. “I found there were a lot of things I couldn’t do, but there was no way I was going to give up playing golf.” Through hard work and perseverance, Waiters achieved his dream of playing, and now inspires and encourages others to reach for their dreams. With his partner and pal Super Dog, Benji Hogan–which Walters calls, “the touring pro from the Miami Dog Pound”–they travel around the world entertaining and inspiring audiences with a display of golf mastery and trick shots.
Author: Ted Eleftheriou